By Terez Howard
Are you where, yet? Does your business have a website and blog?
Most likely, if you own a virtual store or offer services via the Internet, you responded, “Of course I do!” And I applaud you. But what about the business owners who have not yet embraced the wonderful world wide web?
If you own a brick and mortar store or offer services in a particular area, you might feel it’s a waste of time to get your products or services available to the online community. If you are feeling that way, let me give you one reason to reconsider your point of view.
People are looking for you.
Would you believe me if I told you that people are looking for? It’s true.
I looked for consignment stores in a one-hour radius of my home. I probably combed through about a dozen sites. I saw some tacky, throw-and-go sites, and these made me think that if they couldn’t organize a nice website, how could they possibly organize a consignment store?
I reasoned that the business owners with the professional-looking website, located about 45 minutes from me, were the real deal. Their site answered all of my questions before I set foot in their store. If I had questions, I could easily click that e-mail link. Once I got to the store, I had all the proper information, payment and items for the season. No hassle. No confusion.
People are looking for you, too. They might be looking for a computer repair shop or a used book store near their area. Don’t lose customers to your competition just because your business isn’t online.
So, are you there, yet? If not, tell me that you’re on your way.
About the author
Terez Howard operates TheWriteBloggers, a professional blogging service which builds clients’ authority status and net visibility.