By Jael Strong
Ok, you don’t want to get the reputation of being a nag. You don’t want to hound other bloggers begging for a spot on their blog. You don’t want to come off as desperate, pathetic, overly anxious for attention. This is all true, but there is no way around it: You must follow up when querying for a guest post!
I know this from experience. There is a blog that I frequent and I wanted to write a piece for them. So, I sent them a query asking how to go about submitting. I got my instructions and followed through. Then, I received a positive response saying that they would like to use my article. Great! Then, nothing.
I started to wonder if I had imagined the whole thing. Maybe that little bit of psychosis that haunts me had finally taken over and I had started to invent, of all things, positive responses to blog post queries. As I spiraled into personal psychoanalysis, I realized what I needed to do. I needed to shoot out an e-mail asking about the status of the post.
Why did I hesitate in the first place? I know why! I didn’t want to be told, “Eh, we changed our mind. We don’t like your writing after all.” But, the reality was much simpler than that. I sent an e-mail that simply said, “I wanted to check the status on my guest post. Please let me know if there is anything else that you need from me.” Low and behold, within the hour I received a response. My e-mails had accidentally been deleted, along with my attached post, and they had no way of contacting me. I sent the information again and my guest post was published over the weekend.
What did I learn from this? Not only should I have promptly sent an inquiry when I suspected something was amiss, but I should make a habit of keeping track of my requests and following up. It certainly doesn’t hurt, people expect correspondence from individuals with whom they are working. And, as in my case, it really can help.
Is there ever a time to not follow up? Well, it may not be worth your while to follow up with everyone who just doesn’t bother to send a response. On the other hand, if you feel inclined and you have the time, you could send a follow up e-mail asking if they have had the opportunity to consider your request. Honestly though, your energies are probably better spent elsewhere.
In the end, if you have had a positive response that seems to have stopped dead in its tracks or if you really have a strong hankering to write for a certain blog, don’t hesitate. That extra nudge might be just what is needed to get your post out there. Follow up!
Jael Strong is a writer for TheWriteBloggers, a company dedicated to creating professional blogging content for increased internet visibility.